Agenda
Agenda Coming Soon - View Key Themes Below
Sport Industry Forum, 25-26 November 2026
🏛️ Public Policy, Sports Strategy & Youth Sport
- UAE National Sports Strategy 2031: Progress and priorities
- Abu Dhabi Sports Council on its priorities for the year ahead
- Sport as a tool for social outcomes: inclusion, community cohesion and quality of life
- Sport in schools: from physical literacy to talent pathways
🌍 Destination Abu Dhabi & Global Properties
- Destination building & purpose-driven sport: from tour level sponsorship to community impact
- Building Abu Dhabi’s sporting calendar: international visitors, participation and brands
- Cricket’s next chapter: the Olympic return, new markets and growing the global game
💰 Capital Allocation & Regional Transformation (Saudi & Qatar)
- Institutional capital and private equity in sport: what investors want
- Building Saudi Arabia’s sports economy: strategy, venues, operators and commercial value
- The Qatar sports journey: global investment, major events and community legacy
📊 AI, Tech & Media
- AI in practice: what actually works in sport businesses
- Media rights, streaming and digital fan engagement in the modern era
📈 Retail Execution, Sponsorship & Brand Activation
- Brand partnerships on the world’s leading sports properties: choosing, activating, measuring
- The business of global cricket: how federations and brands build value together
- High performance: culture, customers and execution in sports retail
🚴♀️ Women's Sport, Participation & Governance
- Commercialising women’s sport: where the value is and how to unlock it
- Growing the game: participation, pathways and mass engagement
- Integrity, compliance and commercial gaming: the regulated frontier
🎭 Making Venues Work All Year: Live Experiences, Sport and Commercial Return
- Filling the calendar between marquee events: combining sport, music, entertainment and community use
- Designing atmosphere and fan experience for a multinational audience
⚽ Leadership & Disrupting the Sport of Football
- From the podium to the boardroom: elite athlete leadership lessons
- Disrupting UAE football: private clubs, academies and modern pyramids