Topics being discussed at SIF 2024 include:
- Government priorities for sport, health and activity in Abu Dhabi
- Preventative healthcare and programming
- Brand sports sponsorship & achieving ROI
- Multi-purpose sports venues
- The Saudi sports boom and latest Investments
- Growing women’s sport and cycling in the UAE
- NBA Feature: Team Presidents share their story
- Commercial partnerships: Aligning with business goals, activating & measuring
- Growth of women’s sport in Saudi
- Sustainable practices in sport
- Going global: Home- grown expansion stories
- Grassroots and talent pathways
DAY 1
08.15 - Registration, Networking & Coffee
09.00 - Welcome & Opening Remarks
09.05 - Moderator’s Introduction
09.10 - Government Opening Address
09.30 - One Year On: The National Sports Strategy - 2031
10.00 - Governance & Inclusivity In Sports: A Vision For The Future
10.20 - Advancing Health, Wellbeing And Activity In Abu Dhabi
10.40 - Networking And Refreshments
11.30 - Elevating Abu Dhabi's Sporting Landscape
11.50 - ALDAR's Sponsorship And Community Initiatives
12.20 - Multipurpose Sports Venues: Designing For Sustainability, Flexibility And Diverse Fan Experiences
13.00 - Networking & Refreshments
13.50 - Saudi Sports: Investment, Global Ambition And Impact
14.20 - Cycling: Building & Transforming Women’s Cycling In The Middle East
14.45 - Olympics Feature: Paris Olympics & Paralympics 2024 - Athlete Q&A
15.20 - Networking And Refreshments
15.45 - Close Of Conference Day One
16.00 - Evening Drinks Reception, Sponsored By WASSERMAN LIVE
DAY 2
08.00 - Exclusive Breakfast: Brands, Corporate Sponsors Investors In Sport (By Invitation Only)
08.30 - Rregistration, Networking And Coffee
09.00 - Welcome & Recap Of Day One
Opening Remarks For Day Two
09.10 - Exclusive Keynotes: NBA & Team Presidents Take To The Stage
10.00 - Brand Session 1: Navigating Global Sponsorship Strategies
10.40 - Networking And Coffee Break
11.20 - The 2024 SIF Sports Quiz: How Well Do You Know Sport In The Region?
11.30 - Brand Session 2: How Brands Justify The Investment Of Sport Sponsorship:
Selection, Activation And Measurement
12.00 - The Incredible Growth Of Women’s Sport In KSA
12.30 - A More Sustainable Future For Major Sport
13.00 - Networking & Refreshments
13.40 - Going Global: Lessons In Expanding Your Business
Investment And Takeover Experiences From Middle East Companies
14.00 - School Sports: Developing The Next Generation Of Emirati Talent
14.30 - Building A Thriving Football Community In Abu Dhabi
14.50 - Athlete Pathway & Development In The UAE
15.10 - Summary & Closing Remarks
15.20 - Final Networking Session
16.00 - End Of Sport Industry Forum 2024
What’s happening the week of the Sport Industry Forum Abu Dhabi?
1st October: Visit to Abu Dhabi Mosque or to Louvre Abu Dhabi
Golf day and networking
2nd October: Sport Industry Forum at NYU AD: 08.30 – 15.45
Evening Reception: 16.00 – 18.00
3rd October: Breakfast Brands Session (By Invite Only): 08.00
Sport Industry Forum: 08.30 – 16.00
4th October: NBA Abu Dhabi Games at Etihad Arena*
* For more information on the NBA Abu Dhabi Games and to buy tickets visit the Etihad Arena website
