As the Head of Commercial Development and Media, Julie works across the global partnerships business to increase existing revenue streams drive new business opportunities. Additionally, Julie oversees the monetization relationship with all the league’s media partners to direct brand integration opportunities across television, digital, social and emerging media. Julie has been with the NBA for over 15 years and is a proud Univ. of Kansas J- School alum and holds an MBA from The Gabelli School of Business in NYC.